HKTDC Food Expo and concurrent fairs open today


HONG KONG, Aug 12, 2021 – (ACN Newswire) – The HKTDC Food Exposition, HKTDC Hong Kong International Red Wine & Spirits Fair (Special Edition), HKTDC Hong Kong International Tea Fair, HKTDC Home Delights Exposition and HKTDC Beauty & Health Exposition, hosted by the Hong Kong Trade Advancement Council (HKTDC), opened today at the Hong Kong Convention and Exhibit Centre (HKCEC). The five public fairs have actually put together 900 exhibitors from Hong Kong and beyond to showcase a worldwide choice of specials and lifestyle products. About 85%of the exhibitors stated they are offering at least one consumption coupon payment technique to offer a smoother shopping experience for visitors.

Edward Yau, Secretary of Commerce and Economic Advancement of the Hong Kong Unique Administrative Region (front row, 4th from right), Dr Peter K N Lam, Chairman of the HKTDC (front row, fourth from left), Margaret Fong, HKTDC Executive Director (front row, 3rd from right), and other recognized guests officiated at the opening event.
The Food Exposition is a summer shopping hotspot, attracting thousands of public visitors. The general public Hall presents an international selection of specialty food products.

In addition to the five public fairs, the International Conference of the Modernization of Chinese Medication and Health Products (ICMCM), collectively organised by the HKTDC and the Modernized Chinese Medicine International Association, runs at the HKCEC on 12 and 13 August.

Officiating at this morning’s opening event for the fairs was Guest of Honour Edward Yau, Secretary of Commerce and Economic Advancement of the Hong Kong Special Administrative Area (HKSAR). Margaret Fong, HKTDC Executive Director, stated: “Given the present travel constraints, we are grateful to see group and private exhibitors from outside Hong Kong showcasing items through their local agents, including those from Mainland China, Cambodia, Finland, Indonesia, Japan, Korea, Norway, the Philippines, Poland, Thailand and Vietnam. Their presence underlines Hong Kong’s strength as the ideal trading platform through which food providers from around the world can broaden their organization networks. We are most delighted to invite 900 exhibitors who are revealing their support for these events.”

On-site health procedures to ensure safe shopping experience

The wellness and safety of exhibitors and visitors is the leading priority at the exhibits. Various measures have actually been put in place to protect individuals versus the pandemic, consisting of needing everybody entering and remaining in the fairground to use a mask; not enabling eating, drinking and sample tasting in the fairground; setting up temperature-screening stations; offering hand sanitiser at numerous locations around the location; and stepping up the cleaning and disinfection of exhibitors’ booths and the place itself. Physical ticket sales for the August exhibitions are not offered at the fairground to prevent making use of cash and minimise contact. Visitors can pay with their Octopus cards at the entryway toll booths to acquire entry. To spread the circulation of visitors and encourage the general public to visit the exhibitions during non-peak hours, the HKTDC has introduced morning and night admission tickets at unique prices.

Upgrades on the visitor flow and crowd control measures at the HKCEC will be provided on the event site for the factor to consider of those wanting to go to the fairs. For more details, please check out hkfoodexpo.hktdc.com/tc

Food Exposition (12-16 Aug): wide selection of delicacies and cooking masterclasses

The 31 st Food Expo consists of the Premium Zone and the Public Hall. The General Public Hall, which opens throughout the five-day reasonable, showcases a global selection of food products including Japanese salted half boiled egg marinaded in sea salt from Okinawa (booth: 1B-D02); Malaysian bak kut teh from Klang Back Street King Seng (cubicle: 1B-C21); radish pickles with 3 times more Chinese parsley, deep fried garlic, sakura shrimp and dried chillies (cubicle: 1C-B34) and low-calorie cauliflower rice (booth: 1E-E21). The Premium Food Zone in the general public Hall features food products offered by more than 20 popular brand names, consisting of Tai Pan’s new vegan snowy mooncakes, Maxims’ “Minions Collection” mooncakes, as well as other items from Nissin, Chui Lau Heung, WH Group, Chewy, Kee Wah, Wing Wah, Super Star Group, Tao Ti and more. New joiners in 2021 include Sau Tao and Chen Yun Pao Chuan.

The much-anticipated Premium Zone is open to the public for 4 consecutive days (12 to 15 August) and includes five thematic zones, specifically Asian Cuisine, Western Delicacy, Sweet Delight, Green Taste Buds and Coffee Avenue. Speciality food products are featured in each zone, consisting of tender aged sashimi with abundant umami taste (booth: 3C-B17); lemon ginger kombucha that is both healthy and delicious (booth: 3C-E08); decaffeinated shimmering coffee tea brewed from Bolivian Cascara (cubicle: 3C-F24); Japanese Kohakuiro plum red wine that utilizes 100%Japanese plums taken in distilled brandy (booth: 3C-A02); and Daitouryou premium white peach from Yamanashi, Japan with 13.5 degrees of sweetness (booth: 3C-F07).

Activity highlights at the Food Exposition consist of:
– Culinary masterclasses on “Less Salt and Sugar” recipes to motivate urbanites to establish healthy consuming practices (13 August)
– Cooking demonstrations performed by 8 star chefs, including Ricky Cheung, Executive Chef of The Food Story; Kitty Siu, Executive Chef of Cat’s Cooking area; Will Leung, Executive Chef of 1111; Sandy Keung, creator and Executive Chef of Good BARBEQUE; and Ng Kong-kiu, founder and Chef of Ju Xing House (12 to 15 August)
– Regional Fresh 123 at which the Fish Marketing Organization and Vegetables Marketing Organization will present fresh components from regional fisheries and farms (13 August)
– A series of workshops covering subjects such as Dark Magic in Microwave Cooking (13 August), Plant-based Meat Advancement in Hong Kong (13 August), EatSmart Restaurant Star (12 August), Diet Therapy (14 and 15 August) and Foodwise (13 August)
– The Beef-and-egg King Prize Discussion Ceremony, highlighting what goes into making one of the most popular choices served at Hong Kong-style coffee shops, the beef and egg sandwich (13 August)
– Hosted by Jacky Chan, Chef’s Discussion invites three distinguished Hong Kong chefs to share their ideas on cooking, consuming and component selection (14 August)

White Wine & Spirits Fair (Scandal Sheet) (12-16 Aug): professional sharing, substantial series of beverages

A brand-new addition to the August fairs, the Hong Kong International Red Wine & Spirits Fair (Scandal sheet) introduces a broad series of old and brand-new world red wines, such as Luna di Luna prosecco (cubicle: 3D-A01) and white wine from the East Helan Mountain Location of Ningxia, Mainland China (cubicle: 3C-G14). Popular craft beers consist of Hokkaido Developing Melon Ale (cubicle: 3D-A31); MiMi Beer Ruby Roselle Gose (cubicle: 3C-G13) and Lion Rock Signature, a beer with a smooth foam and a refreshing complex fruity taste (cubicle: 3C-G12). Japanese sake and spirits fans will delight in Pure Rice Daiginjo Dairi Unique Limited, a work of art sake by Fujinishiki brewed with Omachi rice and low-flow water from Mount Fuji, with a specially created bottle in the shape of the sacred mountain (booth: 3C-G08), Japanese whisky with a distinct yuzu and myrtle flavour (cubicle: 3C-G20) and other intriguing brews.

Wine fans must not miss the series of activities covering the outlook for natural wines (13 August); sake fundamentals delivered by the Hong Kong General Chamber of Wine & Spirits (13 August); a chit-chat on white wine and food pairing with TV host Cecilia Wong (14 August); requirements for choosing top quality wines from various production areas by Anty Fung, an MWM Red wine School acknowledged trainer (14 August); spirit recommendations by the Hong Kong Red Wine and Spirits Association (15 August), and more.

International Tea Fair (12-16 Aug): selected teas and teaware, inspiring occasions

The 12 th Hong Kong International Tea Fair showcases a variety of premium specialty teas, consisting of Rooibos Tea from South Africa (cubicle: 3D-A12), totally hand-processed Tieguanyin Coal Fired Tea (cubicle: 3D-A20), 2002 Yiwu Song Ping Hao Lao Shu Tea Block (cubicle: 3D-A16), premium mixed Da Hong Pao and Aged Old Growth Shui Xian from Wuyi Mountain (booth: 3D-B13), Matcha Divine Cloud (booth: 3D-A08 A) and other chosen teas. Delicate teaware is also featured at the reasonable, such as NIKKO – FLOWER DANCE created by Japanese artist Shinpei Naito (booth: 3D-A08), Nambu Iron Kettle from Japan (booth: 3D-A02) and a Famille-Rose tea bowl with a detailed picture of a woman teaching her kid in the garden (cubicle: 3D-A10). Activities consist of an intro to Japanese tea leaves (13 August), Tea for the Soul (14 August), The Mystery of Tea Treatment (15 August) and a milk tea workshop hosted by KamCha (15 August).

House Thrills Expo (12-16 Aug): one-stop look for house tech and family products

The House Delights Exposition returns for its seventh edition, running for five consecutive days. The Avenue of Delights gathers several way of life brands, such as Towngas, ZWILLING J.A. Henckels, Tiger and German Swimming pool, offering different sort of house appliances, kitchenware, tableware and home products. Featured items consist of sterilisation items such as a cars and truck air cleanser that uses NASA-developed innovation (booth: 3F-D20) and an intelligent disinfection diffuser utilizing ultrasonic technology (cubicle: 3G-E07).

In addition, the fair features Hong Kong’s first-ever Smart (IoT) Anti-scorch Gas Integrated Hob (cubicle: 3F-E02), which can be connected to a mobile application that ensures hassle-free tracking and supports remote emergency situation shut-off; and a foldable universal cooker that can be utilized as an electric oven, a hot pot, a stir-fryer, a grill pan or a barbeque grill (booth: 3F-A16), using a creative service for those who love cooking but have restricted area in your home. Other tourist attractions consist of a showcase of home style solutions from the Hong Kong Furniture and Decor Trade Association, while Sharon Lam, Founder of House Treatment, will deliver a talk on decluttering under the pandemic (12 August).

Charm & Wellness Expo (12-16 Aug): find the formula for improved wellbeing

The 5th Beauty & Wellness Expo welcomes the Federation of Charm Market (H.K.), Hong Kong Hair & Appeal Merchants Association, International Charm & Health General Union and The Cosmetic & Perfumery Association of Hong Kong to provide a range of health- and beauty-related items at their pavilions. Popular products include a bedding and bed mattress spray with an anti-dust mite function and combined Indian Neem and eucalyptus necessary oils (booth: 3E-D06); an energy-balancing therapy device that includes huge data into body analysis and health recommendations (booth: 3E-A12); and a professional plasma skin filtration treatment that uses thermal plasma condensation technology to cleanse skin, improve absorption and accelerate skin regeneration (cubicle: 3D-C01).

Mask-induced skin problems have ended up being of increasing concern given that the pandemic started. Appeal & Health Columnist Yoko Tsang will share pointers on dealing with mask-related skin issues (15 August). On the same day, the Hong Kong China Federation of Bodybuilding & Fitness will stage an occasion to introduce the Hong Kong Bodybuilding & Physical Fitness Invite Championship.

ICMCM (12 to 13 August): merging of health care insights

Jointly organised by the HKTDC and the Modernized Chinese Medication International Association, the International Conference of the Modernization of Chinese Medication and Health Products (ICMCM) works on 12 and 13 August. The conference this year is themed “Integrative Medicine for Prevention and Treatment of COVID-19 and Associated Disorders: Medical Studies and Product Advancement”, presenting indispensable Chinese medicine insights to market professionals. The speaker line-up functions professors from Yale University in the United States and experts from the Netherlands, Malaysia, Mainland China and Hong Kong. Running in a hybrid format, physical and online sessions will be provided to help with the exchange of concepts among individuals. Registered Chinese medication professionals in Hong Kong are eligible for the CME application.

More opportunities to invest usage coupons plus day-to-day lucky draw

The HKTDC has actually invited Octopus and WeChat Pay to supply exhibitors with special discounts to encourage them to use the payment platforms, which in turn will offer visitors more opportunities to spend their just recently received consumption vouchers under the HKSAR Federal government’s Intake Coupon Plan. Besides, the “Buy-more-win-more Lucky Draw” will be held every day during the exhibit period with prizes including five-star hotel lodging packages, dining establishment vouchers, high-end food items, skin care sets and health items. Spending HK$200 or more with a single invoice offers visitors one entry into the fortunate draw – the more you spend, the higher your possibility of winning.

The HKTDC has introduced the August Happy Buy website for the five exhibits, allowing the general public to maintain to date with the most recent shopping news and different flash sales, consisting of a HK$ 1 Super Star Seafood Feast, bottled Hong Kong-style milk tea and Musang King durian snowy mooncakes. E-coupons can be downloaded beforehand to take pleasure in all the special deals at the exhibitions. For more details, please visit the August Delighted Buy site at https://ecoupon.hktdc.com/food

In addition, a vaccination reward campaign is running throughout the fairs to give out 30,000 complimentary admissions to people who have actually been immunized (that is, having gotten a minimum of one dosage of a COVID-19 vaccine). Members of the general public can enter the venue totally free on weekday early mornings (12, 13 and 16 August before 12 twelve noon) by providing their COVID-19 vaccination record. Free admission will be offered on a first-come-first-served basis while the quota lasts. Numerous exhibitors are also participating in providing discounts and presents for people who have been vaccinated. For information, please check out the August Pleased Buy site.

Sites:
– HKTDC Food Exposition: https://hkfoodexpo.hktdc.com
– HKTDC Hong Kong International Red Wine & Spirits Fair (Scandal Sheet): https://hkwinefairaugust2021 hktdc.com
– HKTDC Hong Kong International Tea Fair: https://hkteafair.hktdc.com
– HKTDC House Delights Exposition: https://homedelights.hktdc.com
– HKTDC Beauty & Health Exposition: https://hkbeautyexpo.hktdc.com
– The International Conference of the Modernization of Chinese Medicine and Health Products (ICMCM): https://icmcm.hktdc.com
– August Happy Buy website: https://ecoupon.hktdc.com/food/
– Picture Download: https://bit.ly/2VGD0x5

About HKTDC

The Hong Kong Trade Advancement Council (HKTDC) is a statutory body developed in 1966 to promote, assist and establish Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global financial investment and company hub. The HKTDC organises global exhibitions, conferences and company missions to produce organization chances for business, particularly little and medium-sized enterprises (SMEs), in the mainland and global markets. The HKTDC also supplies current market insights and product info via trade publications, research study reports and digital news channels. To find out more, please visit: www.hktdc.com/aboutus Follow us on Twitter @hktdc and LinkedIn

Media enquiries:
HKTDC Interaction & Public Affairs Department
Clayton Lauw, Tel: 8522584 4472, Email: clayton.y.lauw@hktdc.org
Angel Tang, Tel: 8522584 4544, Email: angel.hc.tang@hktdc.org
Sam Ho, Tel: 8522584 4569, Email: sam.sy.ho@hktdc.org


Subject: News release summary


Source: HKTDC

Sectors: Exhibition, Food & Beverage, Resident Biz

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